We Are All Weird

World of Warcrafters, LARPers, Settlers of Catan? Weird. Beliebers, Swifties, Directioners? Weirder. Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird. Mets fans, Yankees fans, Bears fans? Definitely weird. Face it. We're all weird. So why are companies still trying to build products for the masses? Why are we still acting like the masses even exist? Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

Product Overview
ISBN 9781591848240
Categories Business and Economics, Non-Fiction, Non-Fiction: Personal Development, PH New Arrivals, PH New Arrivals NF
Author(s) Seth Godin
Publisher Portfolio Penguin
Weight 0.2 kg